What is Social Media?
Social media is an online activity where folks of all ages chat, talk, network and share various content from all kinds of websites, videos, blogs, and bookmarks. Social media activities include things such as forum discussions, website feedback, voting, comments, and sharing of information. Social Media is a two-way conversation, unlike the old traditional media that is a one-way pushed based broadcast medium. This also allows people to stay connected and linked to other people, websites and various resources.
Different Types of Social Media
There are several kinds of social media outlets, and they each allow you to share different types of content. Some of the more popular types of content to share are blog entries, news stories, funny photos, videos and more.
One of my personal favorites is social news: Alltop, mashtop, Digg, reddit, social bookmarking dot net, and others represent this medium. They focus on voting, chatting, and reading about the latest news on the web. The articles that generate the most buzz appear on top. You can also generally sort by category, giving you a chance to view all the best and most relevant stories in one spot.
Media such as photos and videos can be had at sites like Flickr, Snapfish, and YouTube. It’s a blast to upload and share photos, videos and slides with your inner circles or even the public at large.
Social networks like Facebook and LinkedIn are targeted towards keeping you in touch with the people that have influence in your life. Facebook tends to be personally focused while Linkedin is the career development network. Once connected in these networks, you can keep up to date and follow their posts. You can communicate with one or several friends and colleagues at once. The value of the network grows as you add contacts to your social graph.
Social bookmarking sites like Delicious, Faves, StumbleUpon, BlogMarks and Diigo are a great source of categorized links and provide a way to find exciting new websites you may not have heard of yet. They allow you to share your bookmarks and interesting websites with others. A great benefit of these site are also the backlinks they generate for the sites that they categorize.
Blogs and Micro-Blogs include Wordpress, Tumblr, Twitter, Blogger, and others. You are free to express yourself and your views in a blog post or micro blog post message. Blogs allow you to write long and helpful articles and they are generally used in a niche type fashion. Micro-Blogs are all the rage these days due to the deteriorating attention span of the population at large and will only allow you to post messages of 140 characters.
Forums are a fantastic resource for sharing information, asking questions, and helping others with your knowledge and experiences. Like blogs, the forums also tend to focus on specific niche areas, so like minded people tend to group together around a common interest. This helps the community stay focused and providing valuable knowledge from it’s members.
Awesome Gig is a mix of all of these where you are invited to share your expertise in all of these areas or any other, or look for like minded people to help you with your latest online venture.
Today let’s discuss some cool tricks and techniques in using blogs for link building. In today’s rapidly changing internet landscape, with search engine revisions coming out more frequently than you might change your underwear, one thing has been consistent. In content blog links remain some of the most powerful links you can have for your website. There are several benefits, including bursts of traffic and exposure, and they are seen by the search engines as authentic and authority links.
You may have a blog yourself and find yourself providing outbound links to interesting content quite frequently. Building links back to your site however using paid or organic techniques are a good starting point for increasing your page rank and traffic.
It’s good to know why you may want to build links in the first place. Let’s review:
- Is long-term brand exposure your main goal or are you just looking for short term traffic bursts?
- Perhaps you would like to increase SEO rankings for your main keywords?
- It’s best to know your goals before setting out on any link building campaign.
Do you operate a blog yourself? What do you think about link building with blogs? Maybe you’d like to offer a blog link building service or build your own site using blog link building!